Discover The Seven Steps to Crafting a Killer Brand Story - That Instantly Connects With Your Dream Client

Next LIVE One-Hour Online Training:  

 Wednesday 14 November - 12 noon GMT

Do you struggle to explain what you do?

Or put your passion and value into words that others find engaging?

Can it sometimes feel like you’re just talking into the abyss?

Running a business is not easy and you can quickly find yourself spending more time trying to get leads and new clients than actually doing that thing that you love doing … and started a business to do more of!

You know how awesome you are and what a difference you can make to others. But not being able to reach, connect and help your dream clients is … exhausting! If only they could see how much you could help them. If only you could find the right words to express that clearly.

You’re getting regular content out, but it’s not easy - you struggle to know what to write. Sometimes your posts get great engagement, other times nothing. You just don’t seem to produce the consistent leads and sales you need.

Which is so frustrating, when you just want to do the work you love, with the people you love working with and make the difference you started your business to make.

DON’T MISS THE NEXT ONLINE TRAINING

Discover the seven steps to crafting a killer brand story, that instantly connects with your dream client - for just £49.

On payment you will receive an email with details of the next live training, and a recording of the session after it has taken place.

Susan's training was full of great tips and a really easy structure to follow and implement straight away. It really got me thinking about what I need to include in my posts, and on my About page etc. Thanks Susan!

Jodi Goldman

Finally connect with those dream clients

You’re beginning to realise that the answer probably doesn’t lie in another marketing course, social media training or the latest lead gen tool.

And you’re right. The truth is, those things are unlikely to help you until you have done some key foundational work first.

Crafting a killer brand story

In this one-hour online training you will learn the 7 steps to crafting a killer brand story for your business, that instantly connects with your dream client.

This 7-step framework gives you the missing piece of your jigsaw puzzle and allows you to finally:

  • Get your messaging clear
  • Write content that resonates and connects with your ideal clients
  • Know what to focus on and what to avoid in your content
  • Understand how much to talk about you and your products
  • Reveal your awesomeness
  • Move forwards from being stuck
  • Communicate your value clearly
  • Be confident in your pitch
  • Get the leads that will grow your business.

Susan PaytonHi, I'm Susan Payton. Mother. Farmer's Wife. Connector. Author. Coach. Consultant. Trainer & Speaker on how great businesses can become great storytellers.

I help awesome business owners create a clear & compelling brand narrative that engages their audience, converts them into paying customers and gets a consistent stream of leads.

This is one of my favourite workshops. I love how many "Aha!" moments people have during this interactive & fun one-hour training. I hope you can join me.

DON’T MISS THE NEXT ONLINE TRAINING

Discover the seven steps to crafting a killer brand story, that instantly connects with your dream client - for just £49.

On payment you will receive an email with details of the next live training, and a recording of the session after it has taken place.

This methodology for creating a brand story is perfectly articulated by Susan in her 7-step process. She is engaging and highly knowledgeable. I really enjoyed the Q&A at the end and am very excited about implementing this structure into my business.

Stacey Kehoe

Do the work you love, with clients you love

After this training, you will have a simple but powerful framework that will help you grow with ease, as you attract the right type of work and the right type of clients. There’ll be no more hard slog and no more worries about having to “get all salesy”.

With the right framework and structure for your content and messaging, you will start talking, engaging and connecting with the people you love working with. And they won’t be able to resist working with you!

This online training will give you the entire framework so that you can finally do the work you love with the people you love working with. And build a business that fills you with pride and confidence.

The best bit? There’s no need to spend thousands of pounds because you get the whole training for just £49.

Book your place now. Don’t waste another day writing copy & content that isn’t landing with your target market.

Take charge, get your business on the right track and start earning the income you deserve.

Susan shared her storytelling framework with clarity and at a great, easy to follow pace. I am quite excited about using this framework now to develop my brand story. I highly recommend you jump on the next session.

Diana Barnett

Susan's '7 steps' training is superb. She is clearly an expert in her field but, coupled with her warm and approachable style, she was able to talk us through complex issues in really simple ways. I highly recommend her online training. I guarantee you will get lots of insights.

Lucy J Barkas

Susan’s passion for storytelling is obvious as she breaks down years of experience into an engaging & accessible training. She helps you untangle your thoughts and messages into something clear & cohesive. I would thoroughly recommend attending one of her webinars to help you develop your own or your business, group or department’s story.

Mark Harrison

DON’T MISS THE NEXT ONLINE TRAINING

Discover the seven steps to crafting a killer brand story, that instantly connects with your dream client - for just £49.

On payment you will receive an email with details of the next live training, and a recording of the session after it has taken place.