Create a Compelling About Page
A boring About page could be costing you a ton of business and opportunities that you'll never know about ... or get back!
You grab someone’s attention with your content on social media. Or you get
recommended to someone looking for help with that thing you do.
Or you deliver a great guest expert session in someone’s group …
Then what?
More than likely, any prospects thinking about working with you
will …
Go to your website, and ...
Read your About page
In fact, 52% of people say it’s the FIRST thing they look for when they visit a site.
You get one shot. And you need to make it count.
Kim Lee-Own
Heartfelt Thinking
Getting your About page right is critical if you want to:
Give your ideal client a sense of who you are and what you're about
Show how you're different, and the perfect fit for the people you love working with
Attract more of your dream clients into your business by showing how you 'get' the
Give prospects a compelling reason to choose you, over everyone else
Instantly create a connection so your ideal clients take the next step
Have prospects showing up, already knowing they want to work with you
People buy from people they feel a connection with
Your ideal clients are out there right now, deciding who to trust to help them have, be, do or achieve that thing they want
In a world full of choices, we need a process for deciding what’s right for us.
That process is to look for an emotional charge.
A connection. In my book, The Business of Stories, I talk about how we make decisions based on how we feel about something … or someone
Jill Pryor
Blossom Lane Creatives
Want to make sure your About page is working for you, and attracting more of the people you love working with into your business ...
6 bite-size videos to walk you through the process
Clear, easy to follow guidelines to keep you on track
Lots of real-life examples to spark ideas and inspiration
A simple workbook to make planning your About page easy
A suggested template to help you decide your layout
And, lots of ways to make your About page your own
How much is a training that shows you how to create a Compelling About Page that will work for you 24 hours a day, 7 days a week, 365 days of the year bringing you enquiries and sales from your dream clients worth?
But, that’s all this training is going to cost you.
The only other investment you’ll need to make is to block out a morning or afternoon in your schedule, and you’re good to go!
Ready?
Helen Llewellyn
Mediterrano Homes