In this episode of The Business of Stories Susan revisits one of the most powerful storytelling concepts of all – the Hero and the Guide. Through stories from Star Wars to a vivid jungle metaphor, you’ll discover why understanding your role in your client’s story can transform not only the way you show up, but…

In this episode of The Business of Stories, Susan revisits one of the podcast’s most thought-provoking episodes, exploring why your pricing is about so much more than numbers. Through powerful stories and real client examples, you’ll discover how your prices shape the way people perceive your value, the clients you attract, and the confidence you…

In this episode of The Business of Stories, Susan revisits one of the podcast’s most inspiring episodes, exploring what happens when your business becomes about something bigger than the products or services you sell. Through powerful real-life stories, you’ll discover how the businesses people remember aren’t just known for what they do, but for what…

In this final Summer Rewind episode of The Business of Stories, Susan revisits one of the most important conversations of the series – exploring the stories we tell ourselves and the impact they have on the way we show up in our business. Through honest personal stories and practical mindset shifts, you’ll discover how changing…

Starting a podcast can feel exciting – until you start thinking about how it’s going to actually work? What topics will you cover? What do you want people to get from it? And how do you create something that your listeners will want to come back to again and again? As The Business of Stories…