The 20-Second Story That Said It All
A story doesn’t have to be long to have a BIG impact.
A story doesn’t have to be long to have a BIG impact.
Are you making this common mistake?
What problem does the world want you to solve?
Imagine if telling your story wasn’t really about you.
Telling your customers why you do what you do, allows them to connect with your values, your purpose and your passion.
A story doesn’t have to be long to be effective. It could be a couple of sentences. It could even be delivered in 60 seconds!
You may worry that telling your story could be seen as ‘bragging’. But it is your story that makes you real, unique and memorable.
Telling your story isn’t about showing how amazing or perfect you are. In fact, the more honest, open and ‘human’ you are, the more people your story will touch.
Businesses who think it’s just about transactions are missing the point. Smart businesses know it’s about building a relationship with their customer first.